US-based Blue Bottle Coffee has disclosed plan to open its first 2 stores in Thailand, located near Dusit Central Park and EmQuartier, which are close to Bangkok’s most popular green spaces.
Established in 2002, Blue Bottle has expanded across the US and Asia, with cafes in China, Japan, South Korea, Hong Kong and Singapore. Its Bangkok expansion is via partnership with Valiram, a Malaysia-based lifestyle retail group, which also helps it expand in the Singapore market in 2024.
Bangkok’s growing fitness culture is reshaping the daily routine, with green spaces like Lumpini Park doubling as social spaces, and coffee shops becoming natural post-workout stops.
Blue Bottle is embracing a new era in Bangkok, as the city awakens to a new rhythm, one sip at a time.