Bacha Coffee has expanded into 2 new markets – its 1st store in Beijing and its flagship store in Riyadh, Saudi Arabia.
Its 210 sq.metre store in Beijing includes a boutique offering loose and packaged coffees, gift boxes and accessories, with Coffee Masters on hand to assist customers and grind beans to order. A 25-seat Coffee Room sits alongside the retail space, featuring design elements drawn from the brand’s Marrakech origins.
According to Taha Bouqdib, President and CEO of Singapore-headquartered V3 Gourmet which operates Bacha Coffee, “Our latest destination will ignite the imagination of our guests in the same way that coffee transports us to faraway destinations,…with 100% Arabica specialty coffee playing centre stage in this theatre of life.”
The new openings echo Bacha’s broad expansion across Asia, Europe and the Middle East. Bacha now operates 42 locations in 16 cities worldwide, including Paris, Tokyo, Seoul, Dubai, Singapore, Bangkok, Hong Kong and Taipei.
