Unilever will continue to invest in Vietnam, where it currently has 2 plants, said its CEO Alan Jope.
Jope said that the FMCG giant will invest not only in production but also development of brands and people.
Presently, most of Unilever’s output in Vietnam is sold locally, as such the company does not view Vietnam as a low-cost production centre for export.
Jope added that its Vietnam operation is doing remarkably well since its establishment in 1995 with major household brands like Lifebuoy and Sunsilk already entrenched in consumer minds, and Unilever estimated that up to 35 million of its products are used daily in Vietnam.
Unilever’s plants are located in HCMC and the northern province of Bac Ninh and it also has distribution centers in Bac Ninh, the central city of Danang and the southern province of Binh Duong.
In Southeast Asia, Vietnam and Indonesia are the most attractive markets for Unilever with their large populations and well-managed economies. As the per capita consumption of consumer goods is still low in Vietnam, Unilever expects its market here to double in the next 5 to 10 years.