CJ Foodville, subsidiary of South Korea’s CJ Group and also the operator of the bakery chain, Tous les Jours, has recently announced its signing of a master franchise agreement with Singapore-based Royal T Group to open Tous les Jours stores in Singapore.
With this new entry, Tous les Jours is now present in 8 countries outside Korea.
The first store in Singapore is set to open this year, offering various products including meal breads, pastries, and desserts. The company also plans to expand its presence in neighboring countries.
According to Euromonitor, Singapore has a high disposable income and its franchise food market was valued at US$3.1 billion in 2023 with a CAGR of 6.6% to reach US$4 billion by 2027.