Popular Korean-French bakery cafe chain Tous Les Jours has officially launched 2 flagship outlets in Malaysia, marking its return to the local food scene after its exit in 2017.
The 2 new stores will be located at Sunway Pyramid and Sunway Velocity, under a new master franchise agreement.
The twin launches follow a strategic partnership between SEH Food, a subsidiary of Stream Empire Holdings, and South Korea’s CJ Foodville, the brand owner of Tous Les Jours.
Tous Les Jours is renowned for its fusion of classic European baking techniques with contemporary Korean flavours. The menu features a wide variety of premium breads, pastries, and cakes – from crusty sourdough to delicate cream-filled buns – crafted to suit Malaysian palates.
The 2 new outlets serve as key anchors in Tous Les Jours’ mission to become Malaysia’s leading premium bakery cafe brand, tapping into the country’s deep love for Korean culture and artisanal food.
