Australia-based sustainable packaging innovator, TomKat Koolpak, is set to expand its footprint across Southeast Asia through a strategic partnership with Segi Fresh, a leading Malaysian fresh food retailer and distributor.
The collaboration comes as part of an investment agreement between Segi Fresh and agrifood technology investor Mandalay Venture Partners, which has positioned TomKat’s cutting-edge cold-chain packaging solution at the forefront of sustainable logistics in the region.
As Segi Fresh works to integrate technology-driven efficiencies across its supply chain, the adoption of TomKat’s NFC-enabled thermal containers marks an important step toward reducing reliance on polystyrene and ice in fresh food distribution.
With more than 100 retail outlets and an ambitious plan to expand to 200 stores by 2025, Segi Fresh is prioritising sustainability and supply chain optimisation — key drivers that align with TomKat’s mission to replace single-use packaging with durable, reusable, and trackable cold-chain solutions.
The integration of TomKat’s Koolpak into Segi Fresh’s logistics network means better temperature control, extended shelf life for fresh produce, and a major reduction in environmental impact — key concerns for retailers looking to enhance their sustainability credentials.
This collaboration is part of a larger effort by Mandalay Venture Partners to embed agritech innovations into Segi Fresh’s supply chain, leveraging Australia’s strong food trade relationship with Malaysia. The collaboration also underscores a shared commitment to reducing waste, optimising logistics, and increasing sustainability in fresh food supply chains.
For TomKat, this also marks a major milestone in its international expansion, following its recent decision to relocate manufacturing to Chon Buri, Thailand. The move positioned the company closer to key materials suppliers and Southeast Asian markets, and the Segi Fresh collaboration accelerates TomKat’s presence in the region.
