Breadlife, Indonesia’s favourite bakery owned by The Daily Company (DailyCo), has expanded aggressively with more than 100 new outlets across Metro Jakarta in the past 12 months, adding shops at strategic locations such as MRT stations, satellite malls, hospitals, office buildings, schools, and TransJakarta bus stops.
This expansion is part of the brand’s commitment to delivering delicious, accessible, and budget-friendly baked goods to millions of Indonesians.
Since its acquisition by DailyCo in 2021, Breadlife has been on an upward growth trajectory, continuously innovating its product offerings and customer experience. These efforts have driven a 150% revenue increase from 2022 to 2024, proving that high-quality, freshly baked bread at an affordable price is in high demand in Indonesia.
During the Ramadan period, Breadlife offers special promotions with 25% discounts, Buy 1 Get 1 Free deals, apart from special limited-edition treats.
Breadlife currently has 130 outlets selling freshly-baked, high quality bread and bakery products without preservatives. It is renown for its soft, sweet bread and indulgent cakes. Its products are sold at affordable prices for Indonesians.