Silesia Flavours South East Asia Pte Ltd has finally opened its new production site in Singapore following a 15 months’ long construction period.
To stay competitive and to meet the growing potential of the Asian market, Silesia’s previous establishment in Singapore which comprised of its business office and laboratories, has now been replaced with a brand new production plant and innovation center which employ up to 65 people.
“With the shorter delivery times from Singapore, we are able to further improve service levels to our customers in the South East Asian region,” said Jorgen Hejl, Managing Director of Silesia Flavours South East Asia Pte Ltd.
Population growth combined with a continued migration from rural to urban areas lead to changes in consumer behaviours, which present great growth opportunities for the flavour company.
In the new 16,000 sq.metre building, Silesia has its Production, R&D, Flavour Application as well as Sales & Marketing all under one roof.
“Singapore as manufacturing hub makes sense. We can supply every country in Asia fast and cost effectively from here. The city state also attracts by its political stability and clear rules and regulations”, added Hejl.
The production of liquid flavours is already up and running and the commissioning of the process equipment for powder flavours is ongoing. The new factory uses the same process equipment, which is used in Germany and this simplifies the production transfer. The Singapore plant will meet similar high hygiene standards as in Germany.
In addition to the new plant in Singapore, Silesia also operates a production plant in Shanghai.