Lesaffre using Singapore as a springboard to the growing Asian region

French yeast giant, Lesaffre has recently opened its APAC regional hub in Singapore at an investment of S$4 million (US$2.95 million).
Lesaffre is the world's largest producer of yeast, however its business has branched out into the food taste, human health and nutrition, animal care and biotechnology sectors in recent years.
Lesaffre came to Singapore in 2013, starting with its Human Care business and gradually expanding in the country until the decision was made to build the hub. The new regional hub houses several of its teams in baking, food taste, human health and nutrition, animal care and biotechnology, and will consolidate Lesaffre’s various business streams at the forefront of advanced yeast applications and improve collaborative engineering of tailored business solutions in the region.
The 1,000 sq.metre space also houses a Lesaffre Baking Center™, one of the largest in the world and a culinary center, serving as collaborative spaces for innovation as Asian consumers’ palates and nutritional demands rapidly evolve. The 2 brand new application centres are dedicated to baking and culinary applications and enable the group to better adapt and respond to the cultural habits and trends across Asia Pacific region.
“Being at the heart of a region with an important role in the food, biotechnology, human and animal care sectors, fully justify the company’s investments in Singapore. As a family-owned group, headquartered in France and operating in APAC for more than 40 years, Lesaffre is very committed to its new set up in Singapore to better serve its customers in the region,” said Antoine Baule, CEO of Lesaffre.
Joergen Lundgaard, Asia Pacific Managing Director said, “Singapore’s capabilities as a high quality, future ready, global food ingredients hub was a key factor in our decision to make it the home of our Asia Pacific regional hub. Lesaffre will continue to invest in local and regional talent, process capabilities and innovative technology to support the robust growth in this important region.”